The Crown Collection Launch

Iconic Crown Charms Designed to Celebrate a Majestic Occasion

The summer of 2022 is going to be very unique and eventful indeed as we have the pleasure of witnessing a once-in-a-lifetime event in London. From the 2nd to 5th June, the nation will proudly celebrate Her Majesty The Queen’s historic reign, as she becomes the first British Monarch in history to celebrate a Platinum Jubilee after 70 years of service.

Since her Coronation in June 1953, Queen Elizabeth II has ruled longer than any other Monarch, and her Crown has always been a part of her regalia and official dress. An important figurehead for the UK and the Commonwealth, she has been an anchor of hope and represented British heritage through times of significance and social change. 

So, this June, we are very much looking forward to proudly celebrating our Queen and her Platinum Jubilee. To commemorate this historic event, Louise Sinclair is launching the Crown Collection — a series of iconic charms that can be worn as earrings or a necklace to honour this prestigious event.

This is a very important time in our history, and I wanted to mark this auspicious occasion by creating a piece to honour our Queen, who has always appreciated jewellery and has one of the most remarkable jewellery collections in the world. The two different designs are my interpretation of Crowns through the ages, and hopefully, I have captured the most iconic piece of jewellery of all time. — Louise Sinclair  

Her Majesty’s vast and impressive jewellery collection contains many historical and deeply personal pieces. She doesn’t hide her passion on the subject and in fact, expressed in a rare BBC documentary The Coronation, that “the more jewels the better.” In keeping with this sentiment, Louise’s new distinctive pieces offer the perfect balance between timeless glamour and everyday wearability. 

Featured recently in The Times’s LUXX magazine among a series of Fine British fine jewellers, Louise Sinclair’s Crown Collection is capturing the interest of the press in the UK and internationally.

Starting from £150, two crown designs are available in 9ct yellow gold and 9ct white gold. They can be purchased individually to be worn as a pendant with a delicate chain or as a pair with Louise Sinclair hoops. However you decide to wear yours, these regal charms are the perfect, quintessential British touch to any woman’s look this summer.

A donation from sales will go to the Queen’s Green Canopy, a tree-planting initiative created to mark Her Majesty’s Platinum Jubilee and implemented by the Royal Household. Find out more via

So, get ready to don your finest outfit and pair it with symbolic jewellery to mark this special event.

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